11/26/14- Today’s Topical Currents is with food journalist David Sax.
He’s studied what creates, boosts and sustains food trends. Why did nebulous health claims about pomegranates make such a stir? What’s behind the mega-increase of bacon consumption--when people know it’s fatty and high in cholesterol? David Sax is the author of THE TASTEMAKERS: Why We’re Crazy for Cupcakes but Fed Up with Fondue.That’s Wednesday at one 1pm.