After encouraging sales employees to mislead concerned customers about the risks of taking cruises during the COVID-19 outbreak, Norwegian Cruise Line has backpedaled.
In response to a sharp rise in cruise cancellations in February, Norwegian Cruise Line sales managers recommended employees last week to do “anything for the sale,” according to a sales employee in South Florida who asked to remain anonymous for fear of retaliation from the company. As first reported by the Miami New Times, company managers downplayed the threat of the virus internally and directed salespeople to do the same with customers.
Managers told employees in meetings, according to the employee who spoke with the Herald, and via email, according to the New Times, to convince cautious clients to cruise by using lines like, “The Coronavirus can only survive in cold temperatures, so the Caribbean is a fantastic choice for your next cruise” and “Scientists and medical professionals have confirmed that the warm weather of the spring will be the end of the Coronavirus.”
Read more from our news partners at the Miami Herald
